nespresso story
Health Is
The New Wealth
SUMMER IS COMING!
NESPRESSO WANTED TO KEEP THE MOMENTUM AND GRASP THIS ENERGIZING SEASON TO CREATE DESIRABILITY ABOUT ITS COLD RECIPES.
YKONE devised and implemented a multi-channel digital strategy based on 4 summer rituals centered around wellness, with coffee as a grounded element that sustains and elevate every ritual.