To support the launch of the capsule collection in collaboration with the iconic Little Prince, we designed this campaign as a tribute to imagination, the common thread between the world of penmanship and the book rich universe. We partnered with content creators who excels in their creative fields and gave them each one quote of the book to interprate in their own words and worlds. The result is a mesmerizing and intimate visual storytelling.


Concept and Creative Direction, Influencer Casting, Influencer Briefing and Management