visit abu dhabi story
Making New Memories
Tourism is a key strategic sector in abu dhabi’s competitiveness plan but the city was experiencing sluggish global tourism demand and fierce international competition. Visit abu dhabi (dct) trusted ykone to put the city on the map of travelers.
Since 2020, Ykone partnered with visit Abu Dhabi on large-scale influencer programs where hundreds of influencers traveled to Abu Dhabi to promote travel to the city and its key sites through an engaging itinerary and stay. Each influencer and their guest lived out their ultimate Abu Dhabi experience and shared the amazing wonders of the city with their community.