Ykone Geneva collaborated with Chopard for the worldwide launch of their new timepiece, the Alpine Eagle. For this campaign, we activated over 60 influencers from all over the world: Europe, Middle East, China, USA…  A massive influencer activation to create a strong impact on social media : all tiers of influencers activated, from top to micro, from supervised shooting by Ykone to autonomous content creation.

Saint Morritz, Switzerland