Intel – Ykone

April 19, 2021

Fashion x Video Games: are virtual worlds the new realm?

Who would have thought a few years ago that fashion would be showcased and featured…

Adrian

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Data

March 24, 2021

What is the new KPI that will make a difference in your influencer campaign?

In 2021, in an increasingly demanding industry, it is important to bring more professional metrics…

Adrian

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How to

March 16, 2021

How to maximize your digital footprint in China – Episode #1 – Decode Wechat

A look at the world’s largest social media market. China is not only the biggest…

Adrian

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Data

March 2, 2021

The 4 new KPIs to consider for a successful influencer campaign

Most of us have been using the well known influencer marketing KPIs (reach, impressions, interactions,…

Adrian

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Analytics

February 15, 2021

What are the keys to success in CSR communication?

In a 2015 Global CSR Study, it was found that 90% of consumers would boycott…

Adrian

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February 11, 2021

Are you on Clubhouse?

After so many podcasts created for the past few years, the voice trend continues to…

Adrian

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Insights

January 28, 2021

2021: Social media trends for the year Zero

How has the pandemic reshuffled social media trends? This 2021 trend book has more reasons…

Adrian

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January 18, 2021

Instagram: Bottega Veneta slams the door! Good or bad resolution in 2021?

Surprising choice: Bottega Veneta starts 2021 by deleting their Instagram, Facebook and Twitter accounts. Radical…

Adrian

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Insights

January 17, 2021

No, corporate social responsibility isn’t just an opportunity

You want your brand to be socially aware and conscious. Great initiative, how do you…

Adrian

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August 27, 2020

Yes, Social Media shopping is the future

Nearly 77% of social network users have purchased once via a social media channel, including…

Adrian

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What is the new KPI that will make a difference in your influencer campaign?

The 4 new KPIs to consider for a successful influencer campaign

Categories

Insight 7 – Micro Influence

Insight 8 – The Art of Collab

Hot Topics – Fake Followers

Hot Topics – Social Media

Insight 9 – Why Change is the keyword of this crisis ?